Design resources: Articles and blogs about design and associated stuff.

Design Costs: Don’t Pay Too Much.

Are you paying too much for design services?

Categorised: Resources | Tags: How to & tips
Posted by Simon Browne.
Last updated: January 3, 2024

How to choose a graphic design agency that is right for your needs.

Finding the right design agency can be guaranteed by asking just five questions. Answer these before you even start looking at design agencies.

Categorised: Resources | Tags: How to & tips
Posted by Simon Browne.
Last updated: January 14, 2024

How to mark up a PDF.

We’re a helpful bunch at Toast, so here’s our handy guide on how to mark up a PDF.

Categorised: Resources | Tags: How to & tips
Posted by Justin Brown.
Last updated: January 15, 2024

‘Digital’ and ‘print ready’ PDFs – what are the differences?

You have had your brochure designed and then the designer supplies you with a digital and ‘print ready’ PDFs, so why have they done this and what is the difference?

Categorised: Resources
Posted by Simon Browne.
Last updated: January 14, 2024

It’s important to choose the right file formats for images to get the best results. However you want your files, you should probably research the formats you need for whatever you want to do with them. To help you make sense of them, we’ve compiled a list of file formats and their various uses. So, […]

Categorised: Resources | Tags: Digital
Posted by Simon Browne.
Last updated: January 3, 2024

RGB and CMYK colour formats – does it matter what I use?

Categorised: Resources | Tags: Print
Posted by Simon Browne.
Last updated: January 3, 2024

White space is your friend.

Sometimes when we’re working on a brochure for instance, the client notices some white space on the page and feel they need to fill it with something.

Categorised: Resources | Tags: Ideas
Posted by David Foreman.
Last updated: January 3, 2024

Specifying colours – from screen to print and how these differ.

Whether you’re just about to start your design project or in the finalising stages, specifying colours you want can get complicated as there are many systems involved that display the colour you want differently.

Categorised: Resources | Tags: How to & tips
Posted by Mark Williams.
Last updated: January 3, 2024

How do I supply amends to my designer?

You’ve received the first draft of your new brochure from the designer and want to make a few changes. How do you go about giving them amends?

Categorised: Resources | Tags: How to & tips
Posted by David Foreman.
Last updated: January 3, 2024

What is the difference between a pixel and vector based graphic.

If you’ve ever briefed a designer to create a promotional brochure for your company they may have asked you for your logo as vector-based graphics, but what is this?

Categorised: Resources | Tags: Digital
Posted by David Foreman.
Last updated: January 3, 2024

What is the difference between a logo and a brand?

Our clients come to us at Toast asking us to design their logo or brand but what is the difference?

Categorised: Resources
Posted by David Foreman.
Last updated: January 3, 2024

High resolution and low-resolution images – what to use and when.

When dealing with brochure designers you might get asked to supply your images as ‘hi-res’.

Categorised: Resources | Tags: Print
Posted by Charlotte Brown.
Last updated: January 3, 2024

What are crops marks and bleed, do I need them?

When sending artwork to a printer you might get a response from them that they need the artwork to include crop marks and bleed. So what do they mean and why do you need to add them?

Categorised: Resources | Tags: Print
Posted by Mark Williams.
Last updated: January 3, 2024

Purchasing images and licensing implications.

So you’ve instructed a designer to create an engaging brochure for your company but don’t have any images you can provide them because you simply don’t have any or the ones you have are not suitable for print (hi-res).