First impressions last with luxury brochure design

With consumers being sold to every minute of the day, it’s critical to consider every aspect of your luxury brochure design.

Ensure You Make That Vital First Impression

You must ensure that you have every detail covered, from photography to the finishing touches, that can make all the difference. First impressions last, so make sure your brochure design for luxury products hits the mark.

At Toast Design, we have created brochures for companies that have sold everything from luxury private jets to celebrity-hosted events worldwide.

Luxury Brochure for events

When working with clients selling luxury products or services, we always discuss every element of their brochure needs, from fonts and copy to various finishes. 

Selling Luxury Lifestyle Products

A great example is the lifestyle brochures we designed for Broughtons, the luxury car sales company. The brochures take full advantage of the fine photography provided, balancing it with innovative and stylish layouts, fonts and copy.

Luxury Brochure Fittings and Finishes

The overall effect is a luxury brochure or magazine design that is very hard to put down as each turn of the page delights and inspires the reader. As you can see below, the spreads intrigue and engage the reader, selling in a mature and informative way. A great example of making the right impression and then going further!

Luxury Brochure for Dream Cars super cars

Contact us today to talk about your next luxury brochure

All The Fittings and Fixtures

Another example is our work with Kohler UK; we were helping them sell luxurious products aimed at those who desire a touch of luxury in their bathrooms or kitchens.

The challenge we faced was presenting their extensive ranges without losing the fact that each one is exceptional in its own right.

Toast achieved this by making the most of their beautiful photography and balancing the aesthetic with the practical needs of finding technical information on the products.

We did this across a range of brochures and folders.

Kohler Bathrooms Luxury Brochure Lifestyle

“The brand awareness that Toast has of Kohler UK, makes the process much easier and has resulted in two pieces of consumer literature that not only showcase the product portfolio but also the brand itself.

The brochures have been received well from our retailers and are a great base from which to grow sales in the UK market.”

Stephanie Matthews, Channel Manager, Kohler UK & Kohler Daryl

Built Differently

At Toast we understand that when it comes to selling luxury products or services, you need to pay special attention to the details, including:

Layout – make a statement with your layout.
Photography – a picture is worth a thousand words, so choose them well.
Copy – avoid jargon and long-winded text wherever possible.
Finishes – clever use of finishes can make that first impression last.

Luxury Brochure design and formats

If you balance the above elements, you can create something special that sells the product or service and the brand experience.

If you have a job in mind, call us today on 01295 26 66 44 and discuss how Toast can help.

Contact us for a quote

Need a luxury brochure designed?

Toast is a full-service design agency, we work with clients on everything from business card design to WordPress websites. If you need a quote for an upcoming project, call us on 01295 266644 or complete the form and we'll get in touch.

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