Woolkeepers WordPress website

Data-driven website for HD Lawson's Wool Keepers site

Woolkeepers website

Using WordPress for a traceability website.

The team at HD Lawson asked us to build them an easily editable data-driven site for tracability within the Wool industry.

Custom-built WordPress theme

Custom video content

Responsive design

Advanced custom fields for complex data

Ongoing support and SEO work

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Using WordPress to display complex data.

The Woolkeepers site is designed to add traceability to the Wool industry. 

We designed and built a simple looking site with a lot going on in the back-end due to the way the industry works.

The final site is data-driven, with a complex set of custom data storage to provide up-to-date data on farms that supply wool to manufacturers.

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Woolkeepers website

Woolkeepers website

Woolkeepers website

Keeping things simple.

Information is key on this site, so the design was kept purposefully simple and mobile-friendly as the vast majority of visitors would be on mobile.

Data fields

Each farm listed on the site has a large set of data associated with it, so we configured WordPress to be able to handle all the data and make it easy to manage moving forward.

Ongoing support & SEO

We continue to work with the website team to further develop the website as interest in the initiative steadily grows.

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We design and build value-for-money WordPress sites that pay for themselves.

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