Naming & Branding a New Architects Practice
Creating Branding & Naming for Brink Architects
Create the name, logo and brand identity guidelines for a new modern architectural practice. Branding & Naming Architects is a great project for us to deliver as there are similar working processes and common ground between creative professionals.
The first phase was to hold a branding workshop to define a name and overall direction for the new brand. Once this workshop was completed the name was agreed and a design brief was created.
Colour options were explored and the final logo files created ready for use digitally in applications such as Word and Powerpoint.
We also worked closely with Brink to create a bespoke ‘title block’ which needed to be inserted into their CAD program. This is used on all architectural plans so needed to work at a range of sizes.