Creating a New Identity for The Dental Management Partners
Creating New Brand Identity for a new dental partnership model
The Dental Management Partners (TDMP) aims to build a new partnership model for dentists. To market this initiative they required a new brand identity and supporting marketing materials.
First we started with the logo. A design brief was provided and through our design process we defined, developed and created a logo from which a style was established for the marketing materials to follow.
Though discussions with TDMP it was clear a brochure was needed to promote the partnership model in an easy to understand, plain format. A brochure was created for print and online usage.
A brochure was created to cover the details of the partnership model.
A selection of sourced stock images along with photography provided by TDMP were used.
Basecamp was used to manage the project, amends and file transfers. Skype meetings also helped with the defining of the brand in the initial stages of the project.