Aligning your charity’s design to save time and money
We bring your website, print and social into one consistent system, so your team stops rebuilding the wheel every time
Most charities lose money to inconsistent design without realising it
When every campaign starts from a blank page
Your website looks one way. Your leaflets look different. Your last Facebook campaign was designed by a volunteer using whatever template Canva suggested that day. None of it matches, and none of it gets reused.
That’s not a branding problem. It’s a time and money problem. Every time someone on your team starts a new piece of content from scratch, you’re paying for design work you’ve already paid for once.
We fix that by giving you one system – a website, templates and guidelines that anyone on your team can use without needing design skills.
We’re here to help: from hyper-local to global charities, we can help you spend less on design and creative, and spend your funds where they are most needed.
Our approach
How we align your charity’s design and cut the time spent on it
One brand system, not six versions of it
We pull your website, print and social back onto one set of colours, fonts and layouts, so nothing looks like it came from a different organisation.
A hand-coded website your team can actually update
No page builders bloating every page. Just a fast, custom-built WordPress site your team can edit without calling us every time, confident that everything they edit remains on-brand.
Found by donors and by AI search
Structured, machine-readable content, so your charity gets found by Google and mentioned when people ask AI tools who’s doing this work.
Templates your volunteers can actually use
Simple, locked-down templates for social and print, so anyone can put out on-brand content without needing a design background.
Ongoing support, not a one-off handover
We don’t disappear after launch. Most of our charity clients keep working with us for updates, content and small changes as they come up.
Direct access to the people doing the work
No account managers relaying messages between you and a design team. You deal directly with the person building your site.
How we helped: On Call Africa
On Call Africa had a website and print materials that didn’t match, and staff spent hours each week trying to make new content fit an old brand.
We brought their website, templates and guidelines onto one system, cutting the time their team spends on design and giving donors a consistent experience across every touchpoint.
Why does design alignment matter for a charity?
It reduces the redection of charitable funds to design work, saving money
Consistency
Having to start from scratch every time a new project rolls out is expensive – aligning your design and branding saves funds.
Speed
A brand kit and templates enable the creation of new marketing and fundraising collateral to be created in a fraction of the time.
Transparency
Charities want to spend funds on doing work, not lining agency pockets – a proactive move to communicate to all stakeholders.
How we helped: Queen Victoria Seaman’s Rest
QVSR knew their website and materials were letting them down, but didn’t have the in-house time to fix it.
We rebuilt their site and gave their team simple templates and guidelines to work from, replacing a mix of old print and page-builder pages with one consistent, on-brand system.
What makes Toast a good design partner for charities?
We deliver exactly what your charity needs
Your own designer
At Toast, you don’t get an expensive Account Manager; you deal directly with the designers – this means you get far more bang for your buck and work is completed more efficiently.
Use your own tools
If you use Canva, we design in Canva; if you prefer Word Docs, we create those for you – we’ll work in whatever tools are most accessible to your team so you can edit and publish yourselves.
Get charged fairly
We charge charities for the time the work takes, not the perceived value of the project to the client. This means you pay a fair price for our time rather than an inflated cost based on value.
Ethics.
All the Toast team are fully employed and work a 4.5-day week for 5 days’ pay. We are accredited by the Good Business Charter and members of the Design Business Association.
What would getting your funds back mean for your charity?
We discount all our charity work by 10%, so you effectively get 10% more work from us for your money. We know where your money should be going, so we give a little back.
Why charities get underserved by most agencies
Many agencies want a bigger budget than a charity has, and most freelancers can’t offer the ongoing support you need
You end up either priced out of agency work or stuck with a volunteer designer who’s brilliant but only has evenings and weekends to give.
We built this service around that gap. You get the same strategic thinking and technical quality a much bigger organisation would pay for, without needing an in-house design team you can’t afford to run.
If your current branding, fundraising collateral, or website is costing your team time instead of saving them time, that’s usually the first thing worth fixing.
Diligence done
Not all design agencies are the same – always check the facts
Founded in 1997
We’ve been around for over 25 years – we bring that experience and business insight to charity projects too.
We give back every year
We donate £3,000 of our time each Christmas to a charity that needs a website or branding fixed, run to the same deadlines as any paid project.
We walk the talk
We’ve built our own seven-figure business from our website – no other marketing channels. All our leads come from SEO and AI search visibility.
We’re paid-up members of The DBA, and have been for 15+ years. We work to professional standards and practice.
We support Ecologi to offset our carbon footprint, plant trees and do our bit for the planet.
We are accredited by GBC, which means we’re a good business to work for and with.
We’re a WP Engine Agency Partner – a solid, managed home for your website that won’t let you down.
100% in-house
Your project is completed by our full-time team; nothing is outsourced or done offshore.
Fixed costs
No hidden costs or nasty surprises – if the spec doesn’t change, you only pay what you were originally quoted.
Quality guaranteed
We guarantee that what we create for you will be better than what you had before, across design, function and outcome.
