We work will many start-up firms to help make sure that websites for food businesses actually do something. All too often we find websites that look nice but don’t actually perform, or there might be a reasonable amount of traffic to the site, but there are no sales.
Getting a small business off the ground is an exciting time – an endless list of things to be sorted, and a website often ends up on this list of to-dos – it shouldn’t. In order to work as it should, a website has a whole list or extra ‘to-dos’ other than designing and building it. We’re a website agency that does it differently.
We have a proven approach when it comes to planning, designing, building and marketing websites; we don’t simply design and build something, we create a site that will help your business grow.
Our approach includes:
The above list covers off just a few of the things that we do to get you site out there but to also get you visitors, enquiries and customers.
A website isn’t a ‘project’, it’s an on-going process that should always be at the forefront of any marketing planning. We advise our clients to allow budget (or time) to update websites every month (at the very least).
WordPress allows you to administer pretty much every aspect of your site, so you can add news and keyword-targetted posts, update content, add products and manage sales; it’s incredibly easy to use.
When it’s done properly, the site (and reporting tools) can also show you how well your site is working, how much money it’s making you and how to get it to make more. 1,000s of companies spend £1,000s a month online with no idea what the return is on this investment – we help our clients to identify these returns and to do more things that increase the returns. It’s not rocket science and especially important for websites for food companies.
Unlike many web agencies that look to build a site and then leave you wondering what to do with it, we actively work to develop and improve your online marketing. This might include: