As Toast’s Creative Director, I lead our creative team in developing innovative design solutions that align with client objectives and uphold our high standards.
I am responsible for setting the creative vision, guiding the design team, and ensuring that all outputs from branding and marketing materials to annual reports and website design (UX/UI) are both highly effective and visually exceptional.
I graduated from Oxfordshire School of Art & Design with ND and HND qualifications in Graphic Design.
I began my career in 2004 at Euromark PLC. I worked as an integral part of the design team, creating packaging concepts and producing print-ready artwork for various licensed products in the gifting sector.
I joined Toast in 2008 as a junior designer and, over the years, progressed to my current role as Creative Director. I work on diverse print and digital projects for clients ranging from start-ups to large international organisations. My experience spans multiple sectors, including Charities, Local Government, Health, Finance, Technology, and Food and drink.
As an experienced designer, I excel at developing engaging, consistent materials for existing brands, ensuring that every project is delivered on time and on budget. I have also created numerous brands from the ground up, designing bespoke logos, icons, and graphics, and developing comprehensive brand guidelines to maintain a cohesive visual identity.
I genuinely enjoy helping clients enhance their business by solving problems through thoughtful design.
Outside of work, I enjoy hiking, running (not too far!), and I’m an avid movie fan, visiting our local cinema as often as I can.
HND Graphic Design from Oxfordshire School of Art & Design.
Logo and brand Design, Rebranding, Annual Report Design, Brochure Design, Magazine Design, Canvas Brand Kits
Euromark PLC (2004–2007): Member of the in-house design team, producing packaging and print-ready artwork for licensed products.
Toast (2008–present): Progressed from Junior Designer to Creative Director, gaining extensive experience working with a wide range of clients, from start-ups to multinational organisations.
At Toast, we offer comprehensive logo and brand design services to help businesses like yours define their visual identity and communicate their values clearly and effectively.
Categorised: Strategy and planning
Tags: Rebranding Your Business
Posted by Adam Buttress.
Last updated: August 14, 2025
Rebranding your business is not a decision that is undertaken lightly. It’s a huge commitment of time and resources, and if not done correctly, it can have dire consequences for your company’s future.
Categorised: Creating brands and logos
Tags: Rebranding Your Business
Posted by Adam Buttress.
Last updated: June 19, 2025
