There are a number of things we consider, these include:
What are you selling – make it clear what you are selling by using simple, short messages or strap lines. Most importantly a great photograph of the product itself
Infographics – a way of displaying key points/figures in an interesting visual way. We can do this by using icons and figures to illustrate key achievements and important information. This helps the viewer absorb facts quickly
Typography – use bold typography to emphasise the key message
Formats – using the correct banner style and size is key to maximise your exposure within a given space. Research the area and location of where you are going to place the display banner. Consider what the life of the display will be, do you need to reuse the system or is it just temporary
Less is more – people will only look at your display for a split second. Make sure your main message is visible at an optimum height and is not cluttered by any other objects.
Once created, toast can handle the print and delivery of the display banner for you. Removing any hassle in dealing with printers and ensuring a smooth process from start to finish.