It’s all in the brand.

We’ve over 20 years experience in working with large and small clients to design effective, meaningful branding. In our blog, you’ll find posts about our experience, thoughts and also other stuff we like to share.

Because we’re branding experts we can help you with every aspect of your project. From initial strategy and research through to application and corporate style guides.

We’ve produced effective identity solutions for a wide range of market sectors. We have worked with companies at every stage of growth – from startups to multinationals.

Our projects follow a trusted process that ensures every aspect of the brief is covered – we’re big on research and ideas.

We work on paper and therefore cover lots of creative ground and, as a result, we don’t disappoint!

Read our blogs below to find out more about our logo, brand and identity work and how we can help you.

But most of all, if you’re looking for a new creative team to work on your project: Get in touch

What is Corporate Identity?

What is a Corporate Identity?

Asking the internet for a definition usually gives you a lot of surface-level waffle. While sites like Wikipedia offer an informative answer for corporate identity, it’s important to dive deeper and really get to know it. They explain it as: “The manner in which a corporation, firm or business enterprise presents itself to the public. […]

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Five Rebranding Tips

5 tips for rebranding success

Rebranding your business is not a decision that is undertaken lightly. It’s a huge commitment of time and resources, and if not done correctly, it can have dire consequences for your company’s future. One of the most important choices you’ll make is finding the right rebranding agency – we know this because we’ve been helping […]

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Brand consistency

The importance of brand consistency

A successful brand is one that has considered all aspects of how engages with its customer and brand consistency is vital in this day and age. So what is brand consistency? Your customers have never had as many chances to interact with your brand as they do today. Gone are the days when a customer […]

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What are brand guidelines?

Brand guidelines, corporate identity guidelines or a brand book? Whatever you want to call it, having a solid creative and strategic foundation for your brand is extremely important. There’s a good reason that larger companies create brand guidelines. Some larger brands even have publicly accessible brand websites. Check out Uber’s brand guidelines, Audi’s Brand Appearance, or Google’s visual […]

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Branding Tunerfish Luglocks

Branding and Packaging Tunerfish Luglocks

Tuner Fish lug locks are an essential bit of kit used by professional drummers worldwide to keep their drums in tune. Designed by drum designer Mike Bigwood and professional drummer Mark Richardson of the band Skunk Anansie. They designed and manufactured the Tuner Fish Lug Lock after Mark had tried every available lug lock on […]

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Logo & Brand Design for Startup Businesses

Creating an effective logo and brand identity for a startup business is vital to it’s success.

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The Embankment Pub branding

What is branding?

It involves every aspect of communication you have with customers, staff and other audiences – so what is branding? Here at Toast, we have developed our own unique approach to delivering branding strategies for our client’s products, services and organisations and answer the question: What is Branding? We don’t believe in just making things look […]

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